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Embracing Digital Transformation
for Small Businesses

Small Business Show 2024

24 June, 2024  – Metro Toronto Convention Centre

This exclusive one day show will be featuring panel discussions, webinars and keynote presentations by Canada’s top business leaders and entrepreneurs. Don't miss this rewarding event with its exciting lineup of speakers and interactive sessions. Leverage tech today!
Small Business Show 2024 Agenda

Event Format

  • Interactive Workshops: Hands-on learning sessions for various digital tools and strategies.
  • Panel Discussions: Expert panels to discuss challenges and strategies in digital transformation.
  • Business Mixer  Networking Sessions: Opportunities to connect with tech providers, digital experts, and fellow business owners.
  • Keynote Speeches: Insights from industry leaders on the future of digital transformation and small businesses.
  • Technology Demos: Live demonstrations of digital tools and software relevant to small business operations.
  • Coffee + Connect: Informal meet-and-greet sessions over coffee to foster connections and share experiences.
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Registrations
Event Inauguration
Small Business Expo 2023

Shiraz Siddique, Media Host and Consulting Editor at CanadianSME and Founder of Leverage Consulting

Our Media Host, Shiraz Siddique, brightens every conversation with his insight, intellect and intensity. As a serial entrepreneur and sought-after guest speaker, his passion is to help companies win more deals and generate greater influence. For the past twenty years, Shiraz has held Senior Sales Leadership roles for Inside and Direct Sales teams and Sales Operations. His methodology of Calibrating, Calculating and Communicating your message, has led to record-setting performances that Outperform, Outpace and Outsell competitors.

Small Business Summit 2022

Remarks by Hon. Victor Fedeli, Minister for Economic Development, Job Creation and Trade, Ontario

The Honourable Victor Fedeli is a lifelong entrepreneur, successful businessperson, and philanthropist, and serves the Ford government as Minister of Economic Development, Job Creation, and Trade.

His business experience led his firm Fedeli Corporation to be ranked 34th in the Top 50 Best Places to Work in Canada in 1989. It also served him well, when he was elected to two terms as Mayor of North Bay from 2003 to 2010. As Mayor, Vic focused on fiscal prudence and economic development, restoring hope and restoring solvency to North Bay.

Small Business Summit 2022

Remarks by Paul Gaspar, Director, Small Business, UPS® Canada

Paul Gaspar was appointed director of small business for UPS Canada in 2011. His role is to educate and guide small businesses in Canada on ways to better leverage UPS’ tools to help them grow and expand both domestically and internationally. With his team of small business ambassadors, he empowers small business owners to determine the best mix of customized services, technologies and innovations available to them.

Paul’s career with UPS began in 1991 in operations which progressed to eight roles in five different functions. Through these roles, he discovered a passion for working with small businesses and helping them thrive. He now leverages his growing network of entrepreneurs and the focused learnings of SME supply chains to improve the success rate of small businesses looking to scale and go global. He’s been a leader and mentor within the Startup Community since 2015 with an unwavering commitment to support entrepreneurs across Canada. Paul obtained a degree in Economics from York University.
Small Business Expo 2023

Remarks by Faye Pang, Canada Country Manager for Xero

Faye Pang is the Canada Country Manager for Xero, the global small business platform with more than 2.7 million subscribers worldwide that’s dedicated to making business beautiful. Prior to joining Xero, Faye helped launch the Uber Eats app in Toronto in December 2015, scaling the business from 80 restaurants on launch day to 20,000 partners by the end of her tenure.

Exclusive Keynotes
Leveraging Logistics for Digital Transformation
As consumer expectations continue to transform, UPS has prioritized e-commerce growth by enhancing its network and services to enable faster deliveries, enhanced visibility and a broader range of delivery options. Learn how to leverage discounted UPS shipping rates and other shipping and logistics solutions to reduce shopping cart abandonment while providing the same high-quality customer experience as large e-commerce companies.
Small Business Summit 2022

Exclusive Keynote by Paul Gaspar, Director, Small Business, UPS® Canada

Paul Gaspar was appointed director of small business for UPS Canada in 2011. His role is to educate and guide small businesses in Canada on ways to better leverage UPS’ tools to help them grow and expand both domestically and internationally. With his team of small business ambassadors, he empowers small business owners to determine the best mix of customized services, technologies and innovations available to them.

Paul’s career with UPS began in 1991 in operations which progressed to eight roles in five different functions. Through these roles, he discovered a passion for working with small businesses and helping them thrive. He now leverages his growing network of entrepreneurs and the focused learnings of SME supply chains to improve the success rate of small businesses looking to scale and go global. He’s been a leader and mentor within the Startup Community since 2015 with an unwavering commitment to support entrepreneurs across Canada. Paul obtained a degree in Economics from York University. 
Achieving Growth as an SME in Canada
Frank will highlight the critical role that SMEs play in the Canadian economy, and our communities. He will also discuss trends in how Canadian SMEs are marketing themselves — including their biggest challenges, areas where they are motivated to improve and ways they can leverage technology to work more efficiently and see better outcomes.
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Frank Vella, CEO of Constant Contact
Frank is the CEO of Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits globally. Constant Contact makes digital marketing easy and effective for small businesses and nonprofits around the world. Whether just starting out, or managing complex multi-channel campaigns, SMBs benefit from its powerful SaaS platform that delivers a simplified marketing experience with less time spent and better results.

Frank’s previous successes are rooted in a passion for building customer-centric businesses. He has built effective teams at tech firms of varying sizes around the globe including Microsoft, GE Capital, Virtustream and BlueJeans, among others. Frank has led companies through growth, transformation and market expansion with a persistent focus on innovation, people and customer journey.

Frank is a proud Canadian expat and native of Toronto, who now splits his time between Boston, MA and New York, NY. In his free time, he enjoys mentoring young entrepreneurs and traveling with his family.
Keynote by Xero

It costs on average $5.6M for a data breach. The attackers are targeting small businesses, and using two methods to break in, steal data and install ransomware. Watch an actual attack using the two methods. Learn what you must do to prevent becoming the next victim. This is a must-attend keynote presented by one of the world’s leading cybersecurity expert. 

Sai Huda, is the founder, chairman and CEO of CyberCatch, an AI-enabled cybersecurity software-as-a-service (SaaS) solution. CyberCatch first helps implement all necessary cybersecurity controls, then the solution automatically and continuously tests the controls to detect security holes and helps remediate them so attackers cannot exploit them to steal data or install ransomware. Sai is a globally recognized risk and cybersecurity expert and the author of the best-selling book, “Next Level Cybersecurity” and a frequent keynote speaker at industry conferences. He also helped author Canada’s national Cybersecurity standard, CAN/CIOSC 104, Baseline Cybersecurity Controls for SMOs.

Leveraging Skip’s Newest Technology To Support Your Small Business
Small Business Expo 2023

Steve Puchala, CEO, SkipTheDishes

Join Steve Puchala, interim CEO of SkipTheDishes, to learn about Skip’s journey from a tech start-up built in the Prairies to an iconic Canadian brand that’s helping thousands of small businesses thrive in today’s digital and on-demand economy. Steve will share how Skip’s technology can support your business with flexible employee perks to improve productivity, encourage wellness and drive recruitment.

From Prospects to Promoters: Enhancing Business Processes with Effective Pipeline Management
Small Business Expo 2023

Kevin Karthick, Director, Channel Partnerships at Zoho Canada

An overview of Bigin by Zoho, a pipeline-centric CRM built specifically for small businesses to centralize all customer operations on a single platform, manage opportunities, boost productivity and ultimately improve customer satisfaction.

By Kevin Karthick, Director, Channel Partnerships at Zoho Canada.

Kevin joined Zoho in 2012 as a product consultant for Zoho CRM. He moved to partner channel management in 2015, where he was one of the core members and led initiatives around training, support, pre-sales, onboarding, and operations globally. He is passionate about his work, and he’s always thinking of new and better ways to contribute to the channel’s growth while thoroughly enjoying his Zoho journey. In a new change to his role, he is now managing the Zoho Canada channel program & operations. He has a firm belief in Spirituality & Pollyannaism.

Exclusive Panel Discussions
Accelerating Success: Navigating Digital Transformation for SMEs at CanadianSME Small Business Show 2024
Join us at the CanadianSME Small Business Show 2024 for an enlightening panel discussion titled “Accelerating Success: Navigating Digital Transformation for SMEs.” This session is designed for small and medium-sized enterprise (SME) owners, aspiring entrepreneurs, and business professionals who are keen to leverage digital technologies to enhance their business operations and competitiveness. Our panel of industry experts will delve into practical strategies for digital adoption, overcoming common challenges, and harnessing innovative technologies to drive business growth. Discover how SMEs can efficiently integrate digital tools into their existing business models to optimize processes, improve customer engagement, and increase profitability. Whether you’re just starting on your digital journey or looking to refine your current initiatives, this discussion will provide valuable insights and actionable advice tailored to the unique needs of SMEs. Don’t miss this opportunity to transform your business and thrive in the digital age.
Mastering the Tech Triad: Navigating Cloud, AI, and Security in the Digital Age
Dive deep into the core technologies shaping our future at the CanadianSME Small Business Show 2024 with our compelling panel discussion, “Mastering the Tech Triad: Navigating Cloud, AI, and Security in the Digital Age.” This session targets SME owners, IT professionals, and tech enthusiasts eager to explore the integration and management of cloud computing, artificial intelligence (AI), and cybersecurity within their business frameworks. Our panel of leading tech experts will explore cutting-edge strategies for deploying cloud and AI technologies effectively while maintaining robust security protocols to protect valuable data and systems. Attendees will gain insights into the latest trends, best practices, and practical solutions for leveraging these technologies to drive efficiency, innovation, and growth. Learn how to navigate the complexities of the tech landscape, mitigate risks, and capitalize on the opportunities presented by digital transformation. Equip your business with the knowledge and tools needed to thrive in this rapidly evolving digital ecosystem.
Fostering Inclusion: Building Diverse and Inclusive Workplaces
The CanadianSME Small Business Show 2024 invites you to a crucial panel discussion, “Fostering Inclusion: Building Diverse and Inclusive Workplaces.” This session is aimed at business leaders, HR professionals, and all stakeholders interested in enhancing workplace diversity and creating inclusive cultures within their organizations. Our expert panel will provide insights into the benefits of diversity in the workplace, including increased innovation, better decision-making, and improved employee satisfaction. The discussion will cover practical strategies for recruiting and retaining a diverse workforce, addressing unconscious bias, and implementing effective inclusivity policies. Learn how to empower employees from all backgrounds to contribute fully to their organization’s success. This panel will also explore the challenges businesses face in this journey and how to overcome them to build a truly inclusive environment. Join us to gain actionable insights and tools to transform your workplace and leverage diversity for better business outcomes.
Amazing Workshops
Learn to Negotiate in 30min
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Georges Levesque, President at Levesque Negotiation
The significance of negotiation cannot be emphasized enough. Negotiation is essential for advancing in the workplace, resolving conflicts, and fostering value in agreements. Unfortunately, it is often overlooked by many entrepreneurs and executives.

Although negotiation isn’t an innate skill, it can be learned through a proven process. Georges Levesque, a negotiation expert and Senior Executive at a leading global education company, will provide you with a comprehensive roadmap to enhance your negotiation skills for various business challenges.
Captivate: The Art & Science of Persuasion for Small Business
The success of any small business will rely on your ability to persuade those around you, whether this is selling to your customers, negotiating with suppliers or pitching investors.

Contrary to what most people think, influence and negotiation are learned skills, and very few people are born with the natural talent of perfect communication. To address this opportunity, we scour the research on psychology, behavioral economics, and influence to bring you the most actionable ways to increase your impact.

Please join Ben and Darren from Captivate to learn tactical approaches and frameworks you can easily put into place to help your business succeed.
Workshop by ASUS

We understand running a business full-time means having to deal with competing priorities every day. These days, leveraging digital technology does not require an IT department or massive overhead costs. Many companies took the opportunity to modernize during the recent pandemic restrictions and are now benefiting from a more resilient business model.

As Digital Advisors to the federal government’s Canada Digital Adoption Program (CDAP), Noor Siddiqui and Michael Despotovic of Apples & Oranges Marketing will demonstrate how you can get $15,000 in grant funding as well as up to $100,000 in interest-free loans, and a wage subsidy to grow their business using all types of digital technology.

Noor and Michael will present 5 digital technologies that you can implement today to improve your business. This workshop is relevant to all business owners. We welcome retailers, caterers, producers, health professionals, financial planners, and professional service providers and anyone else interested in helping their sales, marketing and operations.

Workshop by Okta
Small Business Expo 2023

CEO, Founder @Total Mom Inc 

Don’t miss the opportunity to learn what it truly takes to be a Resilient Entrepreneur

Workshop by Orna
Small Business Expo 2023

Angela Podolsky, Founder of Kinesics.com

In this captivating workshop we will dive into the fascinating world of nonverbal communication.
Learn how to read and interpret these silent signals to gain a deeper understanding of your
customers, their needs, and desires. Unleash the potential to create instant connections, build
rapport, and establish trust through the subtle yet impactful language of nonverbal
communication.

Throughout the workshop, you will explore:

● What is nonverbal communication
● How does nonverbal communication affect your everyday interactions
● What is “SELF, SELF TO OTHERS, OTHERS TO ME” methodology
● What are the 6 channels of communication and how do you use them effectively
● Understand the 2 sides of the brain which controls your behavior
● What are the steps to influence and read people
● Understand the messages you are giving to others through gestures and how people
see you

Whether you are a sales professional looking to sharpen your techniques or an aspiring
entrepreneur seeking to master your communication skills, this workshop will be a great fit for
you!

Join us and tap into the unspoken language of communication, and unlock new opportunities for
success in the competitive world of sales.

Roadmap to Resilience: Building a Risk-Aware Digital Adoption Strategy

David Lawy, Co-Founder, Quantum Smart

Small Business Expo 2023

Seize an amazing opportunity – free $115 000 – all for your business!

Learn how to obtain $15,000 from the government for free and take advantage of the Canada Digital Adoption Program which also includes $100,000 0% interest loan.

This workshop is designed to empower individuals and organizations with the knowledge and tools to build a risk-aware roadmap for successful digital adoption and take advantage of the Canada Digital Adoption Program (CDAP), a government initiative that offers Small and Medium Enterprises (SMEs) up to $15,000 in grants to develop and implement their digital transformation strategies.

Creating a digital adoption strategy is crucial for businesses to ensure successful implementation and utilization of new digital technologies. It involves not just the deployment of the tools themselves, but also consideration of the end-users and the environment in which they operate.

  1. Identify Business Objectives
  2. Understand User Needs and Skills
  3. Select Appropriate Technologies
  4. Develop a Change Management Plan
  5. Training and Support
  6. Monitor and Measure Adoption
  7. Iterate and Improve
  8. Communicate Success

Ignite your business growth with an unprecedented opportunity to secure a complimentary $115,000!”

Join us on this transformative journey as we map out a roadmap to resilience, equipping you with the tools and expertise to build a risk-aware digital adoption strategy that drives sustainable success in the digital age.

Tips to Help you in your Federal Procurement Journey

Are you a small business interested in learning more about federal procurement opportunities? Join Procurement Assistance Canada for an interactive session to learn key tips and strategies to help you in your federal procurement journey.

Imanzi Kayitare, Policy Analyst and Roni Khalil, supply specialist both  at Public Services and Procurement Canada join us today. With over 10 years of experience in the Federal Public Service and a passion for cultivating partnership opportunities, they bring a wealth of knowledge to this topic.

Save your seat for the best Small Business Conference of the year

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